Content Marketing Manager

Position Summary

Our Marketing team is on the lookout for a Content Marketing Manager that thrives where creativity meets strategy in the realm of storytelling and brand elevation. We are seeking a talented individual with a flair for writing and a strategic mindset that’s passionate about transforming our brand into a storytelling powerhouse.

Key Responsibilities:

  • Develop and implement an effective content strategy focused on growing thought leadership, brand awareness, and lead generation.
  • Collaborate with cross functional teams to create, analyze, and enhance content plans based on market research insights and campaign performance.
  • Manage a content production calendar to ensure timely publication of diverse content formats spanning ads, emails, landing pages, blogs, social posts, presentations and more.
  • Uphold brand guidelines and tailor content to our target audience across web, blog, email campaigns, infographics, scripts, and partner presentations.
  • Oversee all stages of content production, from ideation and planning to publishing.
  • Write, proofread, and edit content, maintaining high editorial standards.
  • Employ artificial intelligence tools strategically to improve project outcomes.
  • Engage with internal teams to deeply understand our business and create content that aligns with our brand pillars and mission.
  • Analyze content performance metrics to refine strategies, stay abreast of industry trends, manage content calendars, conduct SEO research, and develop brand and style guides.
  • Support PR efforts by leveraging content to amplify earned media visibility.

Qualifications:

Physical Requirements:

 

If you’re ready to grow your career in an energetic, customer-focused environment. Waterfield may be looking for you!

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Waterfield Tech is proud to be an equal opportunity employer

Waterfield Tech believes that all persons are entitled to equal employment opportunity and does not discriminate against its Employees or applicants because of race, color, religion, sex (including pregnancy), national origin, ancestry, age, marital status, citizenship status, disability, protected medical condition, military status, genetic information, or any other basis prohibited by applicable federal, state or local law. This policy extends to all aspects of our employment practices including, but not limited to, recruiting, hiring, training, discipline, promotion, transfers, compensation, benefits, leaves of absence, termination, and all other terms and conditions of employment.

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